The GSMA today announced it has opened its new North American regional
office near Midtown Atlanta, a move that will enable it to better serve
its members across the United States, Canada and the Caribbean. At a
ceremony attended by dignitaries and leaders from the Atlanta technology
community, the GSMA officially cut the ribbon for its new 15,000
square-foot offices, which are located in Armour Yards and currently
accommodate nearly 90 GSMA employees.
“The opening of our new North American office marks the start of the
next chapter for the GSMA in the region,” said Mats Granryd, Director
General, GSMA. “Our new location near Midtown Atlanta puts us at the
very center of the vibrant, dynamic tech scene in the city, enabling us
to draw on a rich talent pool and engage even more closely with the
broad technology ecosystem that has developed here.”
With global headquarters in London, the GSMA represents nearly 800
mobile operators worldwide, as well as more than 300 other companies
including handset and device makers, software companies, equipment
providers, internet companies and organizations in adjacent industry
sectors. Operator members in the North America region include companies
such as AT&T, Bell Mobility, Digicel, Rogers Communications, Sprint,
T-Mobile, Telus and Verizon, among many others.
On behalf of its members, the GSMA leads a range of programs designed to
drive collective industry benefit in areas such as future networks, the
Internet of Things, mobile identity and others. The GSMA also engages
with key stakeholders in a series of advocacy initiatives to secure
greater spectrum for mobile, modernize regulatory frameworks and deliver
life-enhancing mobile services to underserved populations around the
world. Finally, the GSMA convenes the broad mobile ecosystem through its
portfolio of industry-leading events on both a global and regional basis.
With a presence in the United States since opening its first office in
Sandy Springs, GA in 2006, the GSMA has invested significantly in its
North American operations in the last year, with the addition of 25 new
roles across a number of functional areas. Most notably, in September
2017, the GSMA launched “Mobile World Congress Americas, in partnership
with CTIA”, the first mobile industry event addressing the entire
Americas region. Held in San Francisco, the inaugural Mobile World
Congress Americas attracted more than 21,000 visitors from 110 countries
and territories, and in 2018, the event moves to Los Angeles, where it
will target not only the mobile ecosystem, but also the media and
entertainment and content creation sectors.
Once a railway yard, Armour Yards, located between the Buckhead and
Midtown Atlanta neighborhoods, has been transformed into a vibrant,
mixed-use campus that delivers a life- and work-enhancing environment
where businesses can thrive. The new GSMA office space, designed by
HLGstudio, draws on influences from progressive loft-office environments
prevalent in vibrant urban areas around the world today. In the new
offices, GSMA employees enjoy a range of flexible work areas, open
collaboration facilities and meeting facilities, as well as access to a
wide variety of amenities in the Armour Yards campus.
“This central location puts us in much closer proximity to emerging
startups and tech incubators, university research and development
facilities, and of course, some of the world’s leading brands across
many different sectors,” concluded Granryd. “We’re excited about the
many new opportunities this move opens for us as we continue to extend
the GSMA’s work here in North America.”
The GSMA North America office is located at 165 Ottley Drive, Atlanta,
About the GSMA
The GSMA represents the interests of mobile operators worldwide, uniting
nearly 800 operators with more than 300 companies in the broader mobile
ecosystem, including handset and device makers, software companies,
equipment providers and internet companies, as well as organizations in
adjacent industry sectors. The GSMA also produces industry-leading
events such as Mobile World Congress, Mobile World Congress Shanghai,
Mobile World Congress Americas and the Mobile 360 Series of conferences.
For more information, please visit the GSMA corporate website at www.gsma.com.
Follow the GSMA on Twitter: @GSMA.
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